Frosted Mini Wheats

Frosted Mini Wheats first website, designed to be responsive, was a project I took from concept to launch, owning all aspects of the UI design. Working closely with brand managers and a UX designer, we crafted an experience that felt energetic, wholesome, and powerful—much like the brand itself. Inspired by their ‘Built for Big Days’ campaign and the cereal’s 10 layers of wheat and 10 essential vitamins, I designed a bold, vibrant, and intuitive digital experience that truly reflected the brand’s essence.